NILES, Ill., Dec. 1, 2014—As the world-renowned leader in microphones, Shure Incorporated has designed and manufactured many innovative products for the audio industry over the past nine decades. However, none have been more impactful or iconic than the Unidyne® microphone. In January 2014, the Institute of Electrical and Electronic Engineers (IEEE) presented Shure with the Milestone Award for the Unidyne technology. Being honored with this prestigious award puts Shure in the same company as famed inventors, including Guglielmo Marconi, Nikola Tesla, Michael Faraday, and Benjamin Franklin. This honor also puts the invention of the Unidyne technology alongside landmark events such as the invention of the first computer and the Apollo Space program. To mark this achievement, and to commemorate the 75th anniversary of the development and availability of the 55 Unidyne microphone, Shure is proud to announce a new Limited Edition Unidyne model, the 5575LE Unidyne® Limited Edition Cardioid Dynamic Microphone.
A special anniversary version of the iconic 55 Unidyne cardioid dynamic microphone, the 5575LE replicates the original design, with appropriate improvements in durability and sound quality. A sublime recreation for collectors, the serialized limited edition 5575LE features the current Unidyne III cardioid element, the classic large outer grill, vintage badging, and zinc die-cast, with a silver finish desk stand. The microphone comes in an aluminum flight case with 75th anniversary logo branding, and includes two Unidyne photo prints and a certificate of authenticity, featuring a tribute from Shure Chairman Mrs. Rose L. Shure. Only 5575 pieces of this model will be available worldwide.
“The Unidyne is the most recognized microphone in the world, used by countless performers, including Elvis and Sinatra, as well as numerous contemporary artists” said Scott Sullivan, Senior Director, Global Product Management at Shure Incorporated. “The 5575LE pays homage to the beloved and classic 55 Unidyne, packaging together vintage aesthetic and performance features for collectors and performers.”
Introduced in 1939, the 55 Unidyne was swiftly adopted as the microphone of choice for broadcast, public address, recording, and two-way radios. As the popularity of the 55 grew, it found its way into many performance environments that would cement its iconic status and legacy as “the microphone that needs no name.” To the industry, the 55 Unidyne provided control of feedback and reduction of off-axis ambient sound. In the hands of popular performers and heads of state, the 55 Unidyne became recognized as a familiar cultural presence and a sign of quality. Its design has come to symbolize what many think of when they hear the word “microphone.”
The Shure 5575LE Unidyne Limited Edition Cardioid Dynamic Microphone will be available in December 2014 at a retail price of $399. To learn more, please visit www.shure.com.
A graduate of DeVry Institute of Technology, Doug has been in the Technology industry since 1976 and actively oversees Fearing’s daily operations. Along with his wife, Lois, and three others, Doug started Fearing’s in a 600 square-foot facility in Portage, Wisconsin. In the 25 years since, the company has grown to over 30 employees with offices in Madison and Milwaukee, Wisconsin. Doug likes to say he’s a “TV Technician with a dream� going back to his history with the family’s original business-Fearing’s TV and Appliance.
Doug values time with family, watersports, hiking, snowshoeing and skiing. In addition to being a devoted member of his church, Doug serves as Board President for Kinship Mentoring of Columbia County, Board member of Schools for Haiti and Scripture Chair of the Gideons-Portage camp.
A graduate of MATC, Lois oversees Fearing’s daily book keeping along with various HR responsibilities.
Along with Doug, Lois is deeply connected to community outreach, serving as a Board member and Fundraising Committee Chairperson for Kinship Mentoring of Columbia County. She also serves on the Schools for Haiti Fundraising committee. In addition, Lois’ ongoing passion and commitment to provide care for the elderly comes from her 10-year history of working in a Reedsburg, Wisconsin Nursing home.
Lois enjoys singing, hiking, sunny days on the pontoon, and spending time with her 4 grandchildren.
Ehren drives Fearing’s technology by continually seeking out trends to enhance capabilities while supporting Sales, Engineering and Installation teams. Throughout his years with Fearing’s, Ehren’s talent and vision have joined forces to create a wide variety of projects and strategic solutions that exceed expectation.
Ehren loves music, family time, movies, nature, sustainability efforts and electric vehicles.
With 10 years with Fearing’s and over twice that long in the industry, Ben continues to lead, coordinate, and develop the Commercial AV team.
By consistently delivering an outstanding experience and outcome, Ben contributes to the Fearing’s legacy of long-lasting partnerships that truly make a difference. Whatever the Commercial AV need may be, Ben and team deliver at the highest level.
Ben is an avid fisherman and photographer. He enjoys coaching his sons and other youth.
Chris has been with Fearing’s for 20 years and in the industry for over 2 decades. As a Certified leader in Sales Acceleration and trained in EOS (Entrepreneurial Operating Systems), Chris successfully utilizes his skills to lead the Fearing’s Salesforce. Chris and team are motivated and driven to develop new client partnerships while continuing to reinforce loyal long-term relationships with ongoing Service excellence.
Married for 19 years with 3 children, Chris enjoys skiing, hiking, fishing, boating, hunting, camping and golf. He’s also been actively involved as a Youth Football and Softball coach for his family and others.
