The first O.H.S.O. Brewery (Outrageous Home Brewer’s Social Outpost) opened in Arcadia, Arizona, in 2011 and since has expanded to four locations across the Greater Phoenix area. The concept, which brings together a restaurant, local nano-brewery, distillery and dog-friendly social hot spot into one establishment, was founded on the premise of creating a place where home brewers and guests could not only brew their own beer but be able to get it on tap as well.
Each O.H.S.O. Brewery features a casual neighborhood vibe with expansive dog-friendly patios. The Gilbert location recently set out on a new theme with the launch of “The Park,” an expansion of the brewery that features a giant outdoor playground for adults, kids and dogs. The new area includes a full bar, designated dog park, arcade, VIP cabana and a large outdoor LED video wall from Planar. Installed by Phoenix-based Positive Home Entertainment, the installation is a 15-foot-wide and nearly 9-foot-high (9x5) Planar® Luminate™ Pro Series outdoor LED video wall with a 4.8mm pixel pitch (LPO4.8).
General Manager Amanda Cutler said the Planar Luminate Pro Series LED video wall delivers an exciting game watching experience to the new outdoor area while providing opportunities for entertainment. “The initial attraction for adding the video wall was based solely on the sports viewing value it could bring, but it’s also been great for other things like movie nights and hosting special events. When we have live music, we can use the video wall to create an eccentric background for the shows. The structure of The Park is arranged for the video wall to be seen from anywhere. It’s definitely the highlight and our centerpiece.”
With 5000 nits of brightness, the Planar Luminate Pro Series outdoor LED video wall is designed to perform in the high ambient light conditions of a site under the Arizona sun. “The display is so bright that even in the sunlight the visibility is not affected whatsoever,” Cutler said. “At night we can control the brightness and turn it down so that it’s not too intense.”
Leading up to the selection of the Planar LED video wall, Justin Dewing, owner and CEO of Positive Home Entertainment, consulted with the owner of O.H.S.O. Brewery on a solution, visiting locations around the Phoenix region and looking at different large format displays. “He wanted to do something big,” Dewing said. “I’ve always been a big proponent that if you’re going to do something, don’t go after it cheaply because if it’s not the right product you’re going to end up spending more down the road. That’s what led us to Planar.”
According to Dewing, the Planar Luminate Pro Series outdoor LED video wall ended up being the perfect solution in terms of what O.H.S.O. wanted to do. “During the day, the brightness can be turned up to 80 percent and it looks incredible,” he said. “It’s just a well-built product, very durable and very robust, all the way down to the cables and their connection points. It came out flawless and Planar was absolutely amazing to deal with.”
A graduate of DeVry Institute of Technology, Doug has been in the Technology industry since 1976 and actively oversees Fearing’s daily operations. Along with his wife, Lois, and three others, Doug started Fearing’s in a 600 square-foot facility in Portage, Wisconsin. In the 25 years since, the company has grown to over 30 employees with offices in Madison and Milwaukee, Wisconsin. Doug likes to say he’s a “TV Technician with a dream� going back to his history with the family’s original business-Fearing’s TV and Appliance.
Doug values time with family, watersports, hiking, snowshoeing and skiing. In addition to being a devoted member of his church, Doug serves as Board President for Kinship Mentoring of Columbia County, Board member of Schools for Haiti and Scripture Chair of the Gideons-Portage camp.
A graduate of MATC, Lois oversees Fearing’s daily book keeping along with various HR responsibilities.
Along with Doug, Lois is deeply connected to community outreach, serving as a Board member and Fundraising Committee Chairperson for Kinship Mentoring of Columbia County. She also serves on the Schools for Haiti Fundraising committee. In addition, Lois’ ongoing passion and commitment to provide care for the elderly comes from her 10-year history of working in a Reedsburg, Wisconsin Nursing home.
Lois enjoys singing, hiking, sunny days on the pontoon, and spending time with her 4 grandchildren.
Ehren drives Fearing’s technology by continually seeking out trends to enhance capabilities while supporting Sales, Engineering and Installation teams. Throughout his years with Fearing’s, Ehren’s talent and vision have joined forces to create a wide variety of projects and strategic solutions that exceed expectation.
Ehren loves music, family time, movies, nature, sustainability efforts and electric vehicles.
With 10 years with Fearing’s and over twice that long in the industry, Ben continues to lead, coordinate, and develop the Commercial AV team.
By consistently delivering an outstanding experience and outcome, Ben contributes to the Fearing’s legacy of long-lasting partnerships that truly make a difference. Whatever the Commercial AV need may be, Ben and team deliver at the highest level.
Ben is an avid fisherman and photographer. He enjoys coaching his sons and other youth.
Chris has been with Fearing’s for 20 years and in the industry for over 2 decades. As a Certified leader in Sales Acceleration and trained in EOS (Entrepreneurial Operating Systems), Chris successfully utilizes his skills to lead the Fearing’s Salesforce. Chris and team are motivated and driven to develop new client partnerships while continuing to reinforce loyal long-term relationships with ongoing Service excellence.
Married for 19 years with 3 children, Chris enjoys skiing, hiking, fishing, boating, hunting, camping and golf. He’s also been actively involved as a Youth Football and Softball coach for his family and others.
