After a year’s delay due to Covid-19, Expo 2020 finally opened in Dubai on October 1, 2021. Barco was present with a wide array of our visualization, collaboration and image processing solutions in 15 pavilions, including the ones from Morocco, Mexico, Italy, and the Netherlands, to name a few. The biggest Barco-powered installations, however, could be found in the Kingdom of Saudi Arabia and India pavilions with over 100 Barco projectors.
Kingdom of Saudi Arabia - a multimedia showpiece offering a window to the future
Reflecting their Vision 2030, the Saudi showpiece stood out and is one of the signature projects at the world fair. The state-of-the-art design by Boris Micka Associates is meant to tell visitors the story of the Kingdom; it’s history, heritage, culture and the future into which it is heading; through a fun and sensorial experience. Kraftwerk Living Technologies was chosen as the AV and multimedia partner to transform the ambitious concept into a realization.
The technology had to match the design’s level of innovation, both in terms of concept and quality. Reliability was a key concern, as the AV assets were expected to deliver a stable high-end performance for the complete duration of the world fair. The Barco F-series projectors could match all the expectations.
From multi-story projection mappings in the escalators to futuristic landscapes on curved screens, digital maps on a massive table and interactive floor. In total 87 different Barco projectors were integrated in the different the ground-breaking pavilion.
India - a glistering façade for the jewel of the expo
To symbolize the theme of ‘India on the move’, the façade of the India Pavilion is made up of a mosaic with 600 rotating blocks creating specific patterns and showcasing different stories about the history and literature of the country. When the night falls, the kinetic architecture turns into a vibrant show with sound and projections.
The government of India was looking for the least intrusive technology to turn their building into an outstanding storytelling platform. Nexxt Technologies was chosen as the AV and multimedia partner to transform the ambitious concept into a realization. The installation was an arduous and challenging work. Barco worked closely together with the different teams involved, from design to proof of concept and deployment. The collaboration led to an excellent result with the India pavilion one of the eye-catching venues at the Expo!
Having the whole world watching with the highest expectations, the world trade fair is the ultimate moment for countries to showcase the very best. So, we’re very proud to see our partners and customers represented at the expo with the most spectacular realizations, and are looking forward to more collaborations at Expo 2025 in Japan.
A graduate of DeVry Institute of Technology, Doug has been in the Technology industry since 1976 and actively oversees Fearing’s daily operations. Along with his wife, Lois, and three others, Doug started Fearing’s in a 600 square-foot facility in Portage, Wisconsin. In the 25 years since, the company has grown to over 30 employees with offices in Madison and Milwaukee, Wisconsin. Doug likes to say he’s a “TV Technician with a dream� going back to his history with the family’s original business-Fearing’s TV and Appliance.
Doug values time with family, watersports, hiking, snowshoeing and skiing. In addition to being a devoted member of his church, Doug serves as Board President for Kinship Mentoring of Columbia County, Board member of Schools for Haiti and Scripture Chair of the Gideons-Portage camp.
A graduate of MATC, Lois oversees Fearing’s daily book keeping along with various HR responsibilities.
Along with Doug, Lois is deeply connected to community outreach, serving as a Board member and Fundraising Committee Chairperson for Kinship Mentoring of Columbia County. She also serves on the Schools for Haiti Fundraising committee. In addition, Lois’ ongoing passion and commitment to provide care for the elderly comes from her 10-year history of working in a Reedsburg, Wisconsin Nursing home.
Lois enjoys singing, hiking, sunny days on the pontoon, and spending time with her 4 grandchildren.
Ehren drives Fearing’s technology by continually seeking out trends to enhance capabilities while supporting Sales, Engineering and Installation teams. Throughout his years with Fearing’s, Ehren’s talent and vision have joined forces to create a wide variety of projects and strategic solutions that exceed expectation.
Ehren loves music, family time, movies, nature, sustainability efforts and electric vehicles.
With 10 years with Fearing’s and over twice that long in the industry, Ben continues to lead, coordinate, and develop the Commercial AV team.
By consistently delivering an outstanding experience and outcome, Ben contributes to the Fearing’s legacy of long-lasting partnerships that truly make a difference. Whatever the Commercial AV need may be, Ben and team deliver at the highest level.
Ben is an avid fisherman and photographer. He enjoys coaching his sons and other youth.
Chris has been with Fearing’s for 20 years and in the industry for over 2 decades. As a Certified leader in Sales Acceleration and trained in EOS (Entrepreneurial Operating Systems), Chris successfully utilizes his skills to lead the Fearing’s Salesforce. Chris and team are motivated and driven to develop new client partnerships while continuing to reinforce loyal long-term relationships with ongoing Service excellence.
Married for 19 years with 3 children, Chris enjoys skiing, hiking, fishing, boating, hunting, camping and golf. He’s also been actively involved as a Youth Football and Softball coach for his family and others.
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