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Slashing the Cost of Live Broadcoasts

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Slashing the Cost of Live Broadcoasts
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A broadcasting company uses Lumens PTZ cameras in Belgium to record political debates.

The “old way” in which a broadcasting company covered live political debates in Belgium proved extremely cost-prohibitive for the company and disruptive for the audience watching the debates.

First, there were the costs of renting professional cameras; they needed three for the camera operators covering the event. Two were located above the audience to capture the wide-angle shots and one camera operator was on foot covering close-up shots.

The two stationary cameras inevitably blocked the line of sight for several audience members or created noise that made it difficult for people to hear the debates. In addition, two controllers were needed to oversee the camera operators, making five the minimum number of people necessary to cover the events.

For the 2014 national elections, they knew they needed a better solution; therefore, this broadcasting company began looking into Lumens’ pan/tilt/zoom (PTZ) cameras.

The primary challenge they encountered in these debate settings was the vast contrasts: the auditoriums were dark while the stages hosting the candidates were brightly lit—circumstances that would cause a great deal of noise within the camera images. This broadcasting company wondered how the Lumens VC-G50 camera would function under such extreme conditions. After testing, they soon realized the cameras could perform without a glitch.

This broadcasting company ultimately invested in two Lumens VC-G50 cameras and changed their configuration for covering debates. They mounted one of the cameras on the ceiling and one on a tripod; they while they still use a camera operator, the five people originally required for coverage has been reduced to three.

There are now two controllers and one camera operator, which bring the cost to operate the broadcasts down to a fraction of the cost.

Douglas Fearing- Co-Founder / President

A graduate of DeVry Institute of Technology, Doug has been in the Technology industry since 1976 and actively oversees Fearing’s daily operations. Along with his wife, Lois, and three others, Doug started Fearing’s in a 600 square-foot facility in Portage, Wisconsin. In the 25 years since, the company has grown to over 30 employees with offices in Madison and Milwaukee, Wisconsin. Doug likes to say he’s a “TV Technician with a dream� going back to his history with the family’s original business-Fearing’s TV and Appliance.

Doug values time with family, watersports, hiking, snowshoeing and skiing. In addition to being a devoted member of his church, Doug serves as Board President for Kinship Mentoring of Columbia County, Board member of Schools for Haiti and Scripture Chair of the Gideons-Portage camp.

Lois Fearing- Co-Founder/Accounting, Human Resources

A graduate of MATC, Lois oversees Fearing’s daily book keeping along with various HR responsibilities.

Along with Doug, Lois is deeply connected to community outreach, serving as a Board member and Fundraising Committee Chairperson for Kinship Mentoring of Columbia County. She also serves on the Schools for Haiti Fundraising committee. In addition, Lois’ ongoing passion and commitment to provide care for the elderly comes from her 10-year history of working in a Reedsburg, Wisconsin Nursing home.

Lois enjoys singing, hiking, sunny days on the pontoon, and spending time with her 4 grandchildren.

Ehren Tresner-VP of Technology and Innovation

Ehren drives Fearing’s technology by continually seeking out trends to enhance capabilities while supporting Sales, Engineering and Installation teams. Throughout his years with Fearing’s, Ehren’s talent and vision have joined forces to create a wide variety of projects and strategic solutions that exceed expectation.

Ehren loves music, family time, movies, nature, sustainability efforts and electric vehicles.

Ben Voeck-Director of Commercial AV

With 10 years with Fearing’s and over twice that long in the industry, Ben continues to lead, coordinate, and develop the Commercial AV team.

By consistently delivering an outstanding experience and outcome, Ben contributes to the Fearing’s legacy of long-lasting partnerships that truly make a difference. Whatever the Commercial AV need may be, Ben and team deliver at the highest level.

Ben is an avid fisherman and photographer. He enjoys coaching his sons and other youth.

Chris Matson-Senior VP of Sales

Chris has been with Fearing’s for 20 years and in the industry for over 2 decades. As a Certified leader in Sales Acceleration and trained in EOS (Entrepreneurial Operating Systems), Chris successfully utilizes his skills to lead the Fearing’s Salesforce. Chris and team are motivated and driven to develop new client partnerships while continuing to reinforce loyal long-term relationships with ongoing Service excellence.

Married for 19 years with 3 children, Chris enjoys skiing, hiking, fishing, boating, hunting, camping and golf. He’s also been actively involved as a Youth Football and Softball coach for his family and others.